Ritual exchanges and outdoor gifts illuminate the international gift market - Scarlett's appearance at the 28th Beijing International Gift Fair won the favor of healthy outdoor lifestyle

Ritual exchanges and outdoor gifts illuminate the international gift market – Scarlett’s appearance at the 28th Beijing International Gift Fair

Ritual exchanges and outdoor gifts illuminate the international gift market – Scarlett’s appearance at the 28th Beijing International Gift Fair

Ritual exchanges and outdoor gifts illuminate the international gift market – Scarlett’s appearance at the 28th Beijing International Gift Fair

It is understood that the China Beijing International Gifts, Premiums and Housewares Fair has been hailed as the "North China's First Gift Show" and is a gift industry event not to be missed. The exhibition was successfully held on August 14-17, 2013. It aims to build an efficient trading platform for gift traders and buyers, and provide a broader platform and space for industry colleagues to expand their business. In addition to the participation of traditional gift companies in the exhibition site, outdoor supplies also increased compared to the previous session. Exhibited products include tents, sleeping bags, hiking shoes, jackets, backpacks, ovens, and outdoor lighting. According to the exhibition, “Outdoor products are gifted with novelties, health, and fashion. They are not only favored by banks, real estate companies, supermarkets, and so on. The proportion of professional buyers and viewers on the spot booking or group purchase is also rising year by year. As a well-known brand in the outdoor industry, Scarlett not only displayed outdoor healthy lifestyles such as camping, hiking, and walking, but also invited the audience to participate in WeChat interaction to activate more people's dreams for outdoor life.