Salesperson's Handbook: Using a business card to bring a huge business

Business cards are one of the indispensable tools in modern business communication. I found that many companies and salesmen do not pay attention to the role of business cards in sales. The understanding of business cards is too narrow, so it is not in commercial social situations. With a business card, with a business card can not think of hair, some business card information is not clear, even altered, the phone number is no longer exist, etc., these details often affect the achievement of business, causing unnecessary losses.

Business cards are tools that build corporate integrity, increase brand awareness, and create more affordable sales channels. Because it costs less, is intuitive, and has a long shelf life, it has an irreplaceable role in sales. For this reason, when making a business card, the following points must be made: 1. The design should be personalized, and it must have an impact on the eyeball. Personalization is not flashy, it is to have its own characteristics. The color can't be too flowery, it should be beautiful and generous. 2. The information displayed should be clear and unambiguous. The name of the company should be clear at a glance, and the trademark should be prominent. The name of the post should be clear. The main products or industries should also be clearly introduced. In particular, what do you do? Even after a while, you can remember what you are doing when you look at the business card. 3. Do not write too much on the phone, because it is your business card, you must display your office phone, it is easier to contact. 4. Don't write too many irrelevant positions, and don't write too many companies. Some salesmen are afraid that Others will not pay enough attention to it. It is dazzling to write the names of all group companies on business cards, which is actually not conducive to business development.

There are also a lot of emphasis on the use of business cards, and different types of business cards should be distributed on different occasions. For example, investment associations, trade fairs, and large-scale public events, these occasions should be distributed business cards, because the number and the objects to be distributed have only one side, which is more suitable for distributing business cards. In other words, don't expect the other person to remember you but to remember your product. This kind of business card does not need to be particularly high-end, but it must be clear to the product. In general, my approach is to bring a large amount of business cards, to see people, to increase product visibility. When visiting customers, you must bring high-end business cards, which is more suitable for collection. In this case, because there is time to understand each other, it is possible to become friends, and the business card focuses on their own names. Being a friend can do business. Also, when distributing business cards, be sure to hand out and look at each other's eyes to show respect. When picking up the other party's business card, be sure to look at the other's business card, and then put it in the jacket pocket. Don't forget to pack the other's business card. It is very rude to discard the other's business card. It will affect the achievement of the business and give the other party an uncultivated feeling.

Business cards are an important tool for expanding your social circle to make more friends. I hope that the salesmen can use them carefully. You will slowly discover that there may be a business card that you do not intend to send, but it will bring you huge business.

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