In Japan, the ways and habits of traders are different. It is especially important to be familiar with the success or failure of business. It takes patience and perseverance to build and maintain a long-lasting business relationship, but all the effort is worth it. Indeed, because this is the key to business success and helps you gain a foothold in the Japanese market.
Face-to-face communication skills
In Japan, the basis for doing business is face-to-face communication. So, if you are an importer, you must first go to Japan to contact potential sellers and buyers of your products. Now that Japan is talking about internationalization, it is much easier to establish business relationships than it was a few years ago, but foreign businessmen are still inevitably making mistakes.
For example, in Japan, unlike many other countries, a single letter or a phone call is not enough to establish a business relationship. Their failure to respond does not mean that they are not interested in you, there may be many other reasons.
Language. Don't assume that Japanese companies have fluent Chinese or some other internationally accepted language, such as English. Most large companies can do business in non-Japanese languages, but small companies may not be able to deal with foreign companies. In general, if they need to, they want foreign companies to deal with them in Japanese. This requires you to hire a translator, pay for translation of documents, etc.
They may not know your company. Internationally renowned companies or products are not necessarily household names in Japan. They may lack relevant information and information. For most Japanese companies, signing a single business with a foreign company is an important decision. They should know as much as possible about this single business and your company.
Therefore, you should prepare the company's annual report, company introduction and other materials so that you can give it to the other party in time. The decision process can take time. When I first contacted, Japan would take a long time to formulate how to respond, which greatly hindered the efficiency of communication.
Japanese people like to talk. Japanese businessmen are reluctant to write letters or discuss important things on the phone, but prefer to have face-to-face conversations with potential customers, especially for small companies. The initial stage of engagement is crucial. Problems arise in the initial exchanges, which may lead to misunderstandings and affect the smooth communication in the future. Therefore, it should be noted that at the beginning, both parties must ensure that they understand the intention of the other party in terms of communication.
How to pull a relationship with the buyer
Personal relations have a big role. The key to making a business in Japan is to use existing relationships to open up new relationships. It is important that foreign companies treat private business partners, partners and customers in a personal relationship. It takes a lot of time to develop these relationships, so you have to be patient. Efforts to maintain these relationships show that you attach importance to the Japanese market. Although it is difficult to be effective in a short period of time, there will be corresponding returns in the future.
Once the business is up and running, or the product is on the market, focus on maintaining this hard-won business relationship. How much time and effort is required in this area depends on how you sell it. If you rely on trading companies or wholesalers to make sales, your main task is to pay attention to the performance of these companies.
Many foreign companies set up liaison offices in Japan to monitor sales of products and maintain business relationships with vendors. Resident representatives will visit trading companies and distributors on a regular basis to remind sellers of foreign companies' concerns about their business and to understand the sales performance of their products and the situation of their competitors. In this way, the importing company can test the sales ability of local partners.
Kaiyu Hardware Jewelry Factory , http://www.dgbodyjewelry.com