The Annunciation Bird "The Road to the Creation of China's Garment Industry" was Held in Shanghai

The Annunciation Bird "The Road to the Creation of China's Garment Industry" was Held in Shanghai

On November 3, 2005, a high-level forum organized by the China Garment Association and the Annunciation Group was held in the Four Seasons Hall of Xijiao Hotel in Shanghai. The forum was organized by more than a hundred powerful media in the United Nations. . The forum takes "Created in China" as the core concept, and strives to promote the development of China's garment industry from "Made in China" to "Created in China", and further create a glorious situation in China's garment industry. China Famous Brand Recommendation Committee Ai Feng, Famous Economist, Master Planner Yu Mingyang, “Phoenix Weekly” Chief Editor Deng Kangyan, China National Garment Industry Association Secretary Chen Dapeng, China Garment Association Vice Chairman, Baoxi Group Chairman Wu Zhize, INTERBRAND Brand Senior Consultant Li Weiyi, general manager of Shanghai Oriental Commercial Building Xu Zhongfan and other leaders attended the forum and published their own brilliant remarks on the road to the creation of China's garment industry.
According to Wu Zhize, chairman of Baoxi Group, the Chinese garment industry should go global and create China's world famous brand. First of all, local culture should be used as the cornerstone of brand development. The more ethnic the world is, the more it will be the world. Only in this way will it have strong vitality and the source of sustainable development. In addition, product style is an important factor for the apparel industry, which is an important factor that cannot be avoided. Chinese garment companies only continue to incorporate local cultural elements into the design of their products, thereby forming their own unique styles and giving products a strong sense of style. Chinese cultural attributes can create international brands with national art and national culture, thus winning the recognition of consumers, inspiring the hearts of consumers and forming loyalty to brands and products. In the era of globalization, the success of a business is, in the final analysis, a cultural success. To be exact, it is the success of ethnic culture. The creative absorption of knowledge from Chinese culture is an important way for Chinese garment companies to stand in the world. With the rise of China's economy, China should make a difference in the world economic arena. This must be based on the local community, in order to dig deeper, inherit and carry forward the Chinese culture. This is the responsibility and mission that our entrepreneurs should shoulder.
Li Weijian, Senior Brand Consultant of INTERBRAND, stressed that there are three factors for clothing brands to pursue: one is the product, one is culture, and the other is the specialty store. This is the soul of the product. China now has some nice designs, but our understanding of fashion culture needs to be further strengthened. Only such clothing can be artistic and reflect the deep culture behind it.
In 2005, it was considered by the media as "the first year of China's creation," and the role of creation in China's economic development has become more and more important. It is proposed that one of the main goals of economic and social development during the "Eleventh Five-Year Plan" period is to form a group of self-owned knowledge. Property rights and well-known brands, strong international competitive advantage of the enterprise. At this moment when the country is vigorously advocating independent innovation, the holding of this high-level forum has an extraordinary sense of the times.
Yu Mingyang, a well-known economist and planning master, reiterated his views and views on the brand. He believes that the land is competitive in the agricultural era, the competitive machine in the industrial age, and the brand in the information age. Brands play a decisive role in enhancing the added value of products. Under such circumstances, it is imperative to realize the transformation of China from a "big clothing nation" to a "powerful country of clothing." The transformation of China's garment industry from "manufacture" to "creation" is imperative. It has always been the goal of China's garment industry to realize the upgrading of China's garment industry and obtain greater benefits and discourse power in the international apparel industry.
Ai Feng, a famous brand recommendation committee in China, stated that the creation of China's garment industry should take a good path. Emphasizing characteristics, being good at waiting, seizing opportunities, forming synergy and corporate characteristics are the way to create the Chinese garment industry. For the apparel industry, faced with the enormous pressure of “manufacturing”, the Chinese garment industry can only leap from the “big clothing nation” to the “big clothing nation” by taking the road of creation.
As an original first-line menswear brand in China's garment industry, Shengxi Bird has broken through the pattern of relying on foreign technology in the industry to form its own core technology and creative team, from brand building to product development and design, from internal management of the company to the outside. Communication, always adhering to China's unique national culture and innovative spirit, integrates into products and brands, commits itself to creative business, respects original design, and continuously enhances the brand connotation. At the same time, it is the first in the industry to innovate the labor-intensive production and operation of the traditional clothing industry, treat clothing products as knowledge products, establish a brand strategy of “building an international brand based on knowledge,” and take practical actions to personalize the concept of “creating China.” Minhang has taken the initiative to pick up the banner of “Chinese creation” in the Chinese garment industry.
It is reported that the Annunciation Group has held a "Press Conference on Original Concepts of Dunhuang's Tianchou Lixiang' from "Made in China to China" at the Great Hall of the People in Beijing on September 23, 2005, at Dunhuang on October 18th. The "Announcement of the "Good News" Birds 2005 "Celebrity Concept" was held. Some experts said that this move by the Annals of the Baoxi Group meant that the Chinese enterprises’ awakening to China’s long and splendid culture has taken a solid step towards the creation of the Chinese apparel industry in China.

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