Youngor brand apparel China flagship first street unveiled

Youngor's "China First Street" flagship store

Recently, the well-known Chinese clothing brand Youngor Group held a grand opening ceremony of its flagship store on "Eastern China First Street" Nanjing East Road. Unlike other companies and brands that opened stores in Shanghai by way of leasing, Youngor Group spent a total of RMB 152 million to acquire the property rights of the entire building located in the diamond section of Shanghai. Group Chairman Li Rucheng said: “Nanjing Road has always been a major conquest of fashion brands. After Youngor opened many special sales offices in Shanghai in the early years, this time he again owned a completely own building storefront in Shanghai. We are determined to create an international brand."

As a symbol of Youngor's “Bounting to the Sea”, this flagship store has a total business area of ​​1300 square meters and specializes in high-end shirts and suits. In order to create international standards and tastes, the Group deliberately hired Italian designers to carefully design and decorate the entire building. It not only inherited the brand style of Youngor, but also displayed the charm of elegance and fashion.