Singapore designer Mr. Lee Weiss to create personal brand L.SERELLI, opened in 1986 in Singapore, the first brand franchise stores, and the same year in Hong Kong opened a brand image franchise stores. In 1995 by the Hong Kong Zhaofeng Group L.SERELLI brand into mainland China. English logo L.SERELLI as the brand founder Li Weisi Chinese name for the SERELLI homonym Chinese, due to the brand traceability in Singapore, the national standard lion lion carp tail, also known as lion city, it is translated as "Lion prey carp." Shape restrained elegant style, the pursuit of exquisite quality sense. Implicit and restrained expression of fashion taste, promote active and healthy young life attitude. Use Slim plate and simple geometric lines for great beauty, emphasizing the profile, proportion and mix changes. Our commitment: Let every fashion man find the most suitable clothes.